Key Activity: Regional Branding
Partners: Skins Agency
Main Beneficiaries: Local artisans, businesses, and cultural organizations; Tourism sector and service providers; Visitors and cultural heritage enthusiasts; Municipalities of Deçan/Dečane, Gjakovë/Đakovica, Istog/Istok, Junik, Klinë/Klina, Pejë/Peć;
Timeline: 2023
Funding: SIDA
Location: West Economic Region: Municipality of Deçan/Dečane, Municipality of Gjakovë/Đakovica, Municipality of Istog/Istok, Municipality of Junik, Municipality of Klinë/Klina, Municipality of Pejë/Peć;
Main Project Objectives
- Develop a unified visual identity for the Dukagjin region.
- Strengthen regional branding to promote cultural and natural heritage.
- Enhance tourism visibility through a cohesive identity.
- Support local businesses, artisans, and cultural organizations.
Main Project Outcomes
- A distinct regional brand representing Dukagjin’s heritage and identity.
- Increased recognition of the region’s cultural and natural assets.
- Stronger collaboration among municipalities for tourism promotion.
- Greater economic opportunities for local crafts, arts, and businesses.
